Yummy Cupcakes Meets with Franchise Interviews

Franchise interview with Yummy Cupcakes

We have a meeting scheduled with Tiffini Soforenko, the Founder and CEO of Yummy Cupcakes, and Dennis Mulgannon, the Director of Franchising at Yummy Cupcakes. Tiffini launched the business in 2004 following an 18-year career in the corporate sector, where she served as the Director of Operations at Universal Studios in LA and Japan.

Yummy Cupcakes recently opened its first franchised outlet in San Diego, with additional locations slated for Michigan and other states in the coming year. Despite some suggestions that the cupcake trend is fading, Tiffini asserts that it's not the case; rather, it's subpar cupcakes that are losing popularity. Yummy Cupcakes boasts over 400 exclusive gourmet cupcake recipes, including 94 vegan and 23 sugar-free options. Additionally, they offer a variety of gourmet cupcake treats such as Cupcake Truffle Pops, Cupcake in a Jar, Cupcakie Pies, Cupcake Parfaits, Cupcake Push Pops, Cupcake on a Stick, and many more.