Franchise Interviews 4.0

Michael E. Gerber on Franchise Interviews on WorldTalkRadio

This was our first live interview with the legendary Michael Gerber on WorldTalkRadio. Michael has been referenced on our show on hundreds of occasions. The interview and the book The E-Myth Revisited is timeless. 

An Evening with Michael E. Gerber

An Evening with Michael E. GerberNearly thirty-five years ago, I encountered one of the most enlightening books on entrepreneurship. "The E-Myth Revisited" stands out as one of the most successful business books of the twentieth century, earning the distinction of being voted the #1 business book by the Inc. 500 CEOs. With several million copies sold and translations into nearly 20 languages, it has become recommended reading for numerous new franchise owners. In this interview, we delve into the success of "The E-Myth Revisited," Michael's inspiration behind creating "In the Dreaming Room," and my personal favorite, "Awakening The Entrepreneur Within." 

In The Dreaming Room with Michael Gerber

Today, you'll learn about Michael Gerber's newest project, "In The Dreaming Room." This innovative concept provides entrepreneurs with a unique space to engage in a different form of dreaming—Intentional Dreaming®. Unlike problem-solving, Intentional Dreaming® focuses on creatively and strategically transforming both your personal life and business. 

Lori Karpman, Franchise Coach on Franchise Interviews

Franchise Interview with Lori KarpmanWe have a meeting scheduled with Lori Karpman, a highly experienced management consultant and former attorney. She specializes in multi-unit business development, professional coaching, and training. Currently serving as the CEO of Lori Karpman & Company, a comprehensive firm offering services essential for growing brands, Lori also holds the position of Head Coach at Coach Lori, an executive coaching firm. Notably, she is the founder of the highly successful "Zyng Noodlery" franchise, which has received numerous prestigious marketing and branding awards, including the Ontario Advertising Association's pinnacle award and the Canadian Franchise Association's award for "Outstanding Overall Corporate Image". 

Karol Mercurio Returns to Franchise Interviews

Franchise Interviews Welcomes Back Karol MercurioThis was another historic interview from the WorldTalkRadio.com days. Having served as a Franchise Consultant for many years, a member of IFPG for a decade, and a member of the IFPG Ethics Committee, I firmly believe that IFPG holds its Consultants to a higher standard compared to other consulting organizations. Our Consultants undergo rigorous training and certification programs to enhance their skills and knowledge. They are trained to serve as consultants/guides through the due diligence process, ensuring that candidates make decisions that benefit them and their families.
I prioritize placing my candidates first, aiming to find a franchise that aligns with their skills, interests, priorities, budget, and income expectations. I am highly selective with the brands I present, choosing only those companies that candidates can fully embrace, with business models that meet their criteria. Commission is never a deciding factor for me when selecting brands; if I don’t make the right match, I won’t be paid for my services. The candidate's best interests always come first.

Karol Mercurio, Franchise Consultant on Franchise Interviews

Franchise Interview with Karol MercurioThis was one of our first historic interview on WorldTalkRadio. For over 23 years, Karol Mercurio has been a Franchise Consultant, accumulating over 30 years of experience in the franchising industry. She holds the distinction of being IFPG’s first-ever franchise consultant and one of the pioneering female consultants in franchising.
Karol's journey in franchising began at Nutrisystem, where she spent 12 years developing and delivering training programs to new franchisees. Later, she served as Great Clips' Franchise Development Manager for the Mid-Atlantic region.
Throughout her career, Karol has successfully guided numerous individuals towards owning their own businesses, making her a beacon for women in franchising. Her extensive experience and insights have proven invaluable to IFPG and its members.

Julie Bennett, Author of Franchise Times Guide to Selecting, Buying & Owning a Franchise

Franchise interview with Julie Bennett
Over the weekend, while preparing for fall, I started cleaning my home. Being a business professor, I have thousands of books stored in plastic tubs. Amidst the cleaning, I got sidetracked by one particular book: the Franchise Times Guide to Selecting, Buying, and Owning a Franchise. This reminded me of the interview I conducted with Julie Bennett, the author of the guide.
The updated book is a treasure trove of practical advice from individuals who have successfully ventured into franchising. Some of Julie’s quotes from the book were featured in our Great Quotes in Franchising series. The interview with Julie was enjoyable, and in part two, we'll share a clip from this interview on our popular podcast.
 

Jon Ostenson on Non-Food Franchising on Franchise Interviews

Franchise podcast with Jon Ostenson
Our upcoming episode features Jon Ostenson, a Consultant, Owner/Investor, and Author with a focus on Non-Food Franchising. With a background as a former Inc. 500 Franchise President and Multi-Brand Franchisee, Jon brings valuable insights to our discussion. We delve into his latest book, 'Non-Food Franchising: The Better Path to Franchise Ownership.' 

Jon Ostenson of FranBridge Consulting on Franchise Interviews

We have the pleasure of meeting Jon Ostenson, a consultant, investor, author, and international speaker specializing in non-food franchising. With experience as both the President of an Inc. 500 franchise system and a multi-brand franchisee, Jon offers unique insights into franchising and franchise selection.
Jon serves as the CEO of FranBridge Consulting and oversees FranBridge Capital, where he and his partners own 17 territories across five property service franchises. He is also the author of 'The Franchise Path' and frequently contributes as a thought leader to publications on franchising and franchise investments. Before his current roles, Jon served as the President of ShelfGenie, a national franchise system with 200 locations.
 

Joe Mathews Author of Street Smart Franchising on Franchise Interviews

Franchise interview with Joe Mathews
This was one of our first historic podcasts on WorldTalkRadio.com. Marty and Don recommend "Street Smart Franchising" as essential reading for prospective franchise buyers. Now, it's also a must-listen interview! In this interview, author Joe Mathews discusses the KASH model of success and the essential skills needed for franchisees to achieve profitability.